"Hiring staff is also sometimes difficult, because not for profit bodies can't match the salaries of the big private companies, so finding Salesforce skills is a challenge."

ASUK has two employees that have completed the Salesforce administration qualification, and two that have completed the development qualification.

Shoesmith , which left customers without their software-as-a-service for some five hours.

"Until fairly recently we had 100 percent up-time over three years, it had never been down. However, there was the outage. If that happens again in another three years, I can live with that. If it was again in another three months, I would be concerned," he said.

ASUK is also considering Salesforce for its key fundraising application, which Shoesmith described as 'critical'. The organisation helps 100,000 people annually, where dementia care in the UK costs £20 billion per annum.