Lady Gaga unveils Polaroid sunglasses camera, printer

07.01.2011

"When I did the Fame Ball tour, I made these glasses out of iPod screens that I strung together to create glasses that could play movies and I thought wouldn't it be wonderful if these were functional," she said.

The second product, the GL10 mobile photo printer, will be available in March for US$150 and pairs via Bluetooth with any cell phone that supports the standard, except Apple's iPhone. Exclusion of the popular cell phone prompted a few jeers from the audience to which Lady Gaga explained it was an Apple limitation and not a decision on Polaroid's part.

"I suppose many of you here are nerdy enough to carry around a mobile printer with you," she said. "I know I will."

The printer takes a cartridge of 10 sheets of paper.

Also unveiled was a Polaroid camera. Like classic Polaroid cameras, the camera prints out photos but it can also record them digitally. They can be viewed on a pop-up display screen on its top.